For businesses that are growing fast and want to scale up and get to the next level.
Features:
At this stage, branding drives profitability. Our Brand Scale Up package aligns your brand for market leadership, ensuring it's not just seen but preferred. By partnering with Thought Collective, we’ll help you aim higher so you can scale up without limitation.
Inclusions:
For businesses ready to scale, branding becomes more strategic and tied to business objectives.
Our Brand Scale Up package offers advanced services such as brand strategy, marketing planning, and campaign creative.
Brand Scale Up
$9,989 + GST
Brand Strategy
As part of your proposal is your Brand Strategy. Brand strategy provides a roadmap for brand positioning, voice, and goals, ensuring cohesive messaging and maximising market impact.
Planning
We'll write you a Brand Plan. Brand planning lays the foundation for targeted messaging, strategic positioning, and customer engagement, ultimately driving business success and long-term growth.
Brand Proposal
A proposal covering all the elements of your new brand. With rationale to explain the creative decisions taken. All options and Logo directions so you can consider our design and branding proposal.
Logo Design
The concept and design of logo directions and concepts with 3 x colour logo options for client consideration, including creative rationale for each.
Logo Sub-Brands
We'll consider logos for your company's divisions or sub-brands. Sub-division logos aligned with the parent brand ensure unified messaging, strengthen brand equity, and amplify collective market impact.
Brand Colours
Your brand colour choice, including Pantone, RGB, Hex, and CMYK colour breakdowns along with colour choice rationale.
Share this information with designers, printers or sign writers to accurately reproduce your brand across all media.
Brand Fonts
Choice of Brand Fonts from Google fonts which are free to download and use in artwork or on your brand website. Along with font choice rationale and typography specifications.
Custom Font
We'll create a custom font for your brand. A custom font elevates brand uniqueness, ensuring immediate recognition across various touchpoints. It adds a distinct character, reinforcing brand identity and setting you apart from competitors.
Brand Icons
A set of branded icons in your brand colours representing the divisions or benefits of your brand. Exported in common file formats PDF, PNG, JPG & SVG ready for use online or in print artwork.
Brand Graphics
Brand graphics infuse your identity with visual impact, making your brand instantly recognisable and memorable amid a sea of competitors. Exported in common file formats PDF, PNG, JPG & SVG.
Image Style
A collection of images that demonstrate the proposed brand image style. A cohesive brand image style amplifies visual identity, creates emotional connections, and elevates brand perception in the marketplace.
Stationery Design
Design of branded communications artwork for business cards, letterheads, and email signatures to reinforce your new brand identity to enhance your brands professionalism, and create a cohesive customer experience
Homepage Preview
An initial website homepage design showing the proposed brand elements together to give a preview of a future website. Ready for the next stage of the website design and build and allowing for your feedback.
Brand Identity Elements
A folder of all brand design elements including the approved logo suite in vector, bitmap PDF, PNG, JPG and SVG.
These formats are ready for use in print artwork, website design and build and social media.
Social Media Elements
A folder of all brand design elements including the approved logo suite in vector, bitmap PDF, PNG, JPG and SVG. Exporting brand elements in the correct formats ensures visual consistency and optimal display across the latest social media platforms.
Brand Animation
W'ell animate the core graphic elements of your new brand. Animation captures attention and adds dynamism to content, effectively halting the scroll and engaging customers in your brand's story. Bring your new brand to life!
Social Template Design
Social media template designs. Strong branding in social media marketing enhances visibility, fosters trust, and creates a unified voice, boosting engagement and conversions. Exported in the various digital formats PNG, JPG & SVG Ready for use on any social media platform.
Brand Style Guide
Your own brand style guide including the rationale for logos, colours, fonts, graphics. A brand style guide ensures visual and tonal consistency across all platforms, enhancing brand recognition and building customer trust.
10 Branded Images
10 Adobe Stock or Shutterstock images chosen, purchased and retouched following the approved brand image style. A cohesive brand image style amplifies visual identity, creates emotional connections, and elevates brand perception in the marketplace. Supplied as high resolution jpegs.
Stationery Artwork
We'll create print-ready design and artwork for your Business Cards and Letterhead of the approved design. Supplied as an inDesign Template ready for your printer to roll out across your staff.
Email Signature
We'll supply a HTML email signature with active links to your website where your new brand logo will be hosted.
Internal Print Letterhead
We'll also supply a version of your brand's approved letterhead in Word within desktop print margins for printing internally.
Powerpoint Template
Your new brand applied to Powerpoint. All your brand colours, embedded fonts, images re-sized to suit Powerpoint and design to match your new brand graphic style. So you'll have all you need to easily create a powerful branded Powerpoint presentation.
Vehicle Livery
Vehicle Livery Design & Artwork for your approved new brand identity. Strong branding on vehicle livery serves as a mobile billboard, enhancing brand visibility and credibility while reaching diverse audiences while you're out on the road.
Brochure Style
We'll create a style and format for your any branded A4 brochures. Your brochure style will contain all your brand colours, fonts and graphics so you'll have a professional brand style that can then be easily expanded on with your own content by us or another designer.
Signage Design
We'll create design and artwork for your new brand. Outstanding outdoor signage serves as a 24/7 advertisement for your brand, capturing attention and drawing customers in. It plays a pivotal role in creating first impressions and building brand awareness.
EDM Template
An EDM (Electronic Direct Mail) template design. A pre-designed email layout used for marketing campaigns. It's crucial for maintaining brand consistency, streamlining communications, and increasing engagement rates. Built on your own CRM platform.